Immediately following my latest rantings about Facebook, this seems like an appropriate time to answer a question I get asked a lot:
“If you don’t like it, why don’t you quit?”
This morning I read Chris Applegate’s post about quitting Facebook. As much as I sympathise, I’m not quitting. Here’s why.
or – A feature agnostic look at F8 2011; steps in the same direction
Another F8, another set of powerful new features, and yet I’m not surprised by any of them. I’m not saying I predicted them (I didn’t) but the announcements are typical of what I see as a clear pattern in Facebook’s evolution.
Without discussing specific features, the pattern of Facebook’s ‘progress’ typically adheres to these traits:
- More connections;
- Less friction;
- Deeper integration.
That’s Facebook marketing language. I interpret these traits follows:
- More data;
- Less opportunity for users to think;
- Placing Facebook at the centre of the Web.
Yes, I’m a cynic. Did you not know?